Archive for May, 2018

 

GDPR Mayhem

Wednesday, May 30th, 2018

As May comes to an end there will be many businesses happily ticking off ‘GDPR’ from the to do list.

It has been a mind-boggling time to say the least.

We have received hundreds of emails asking us to opt in to newsletters, newsletters from companies that we haven’t even heard of before. If we don’t opt in we will NEVER EVER hear from them again. Really? Needless to say, we did not opt in, and were somewhat surprised to then receive emails saying “you haven’t opted in, but don’t worry, we will keep your details safe anyway”.

Marketing departments have been sent into a frenzy at the thought of having their email lists wiped out. We heard from one company that we’d never had any dealing with whatsoever but apparently, we have been on their mailing list for years and they were desperate not to lose us. Their newsletter must have gone to spam every time, and remained unopened for yonks and yet we were valued customers?  We were even promised entry to a free prize draw if we opted in to some newsletters.

One lady took a rather sensible approach saying it was a good time to have a tidy up of her mailing lists and that she would rather have 50 people who were interested in her services and enjoyed her newsletters than 500 who didn’t care.  

So May 25th has been and gone, it has been truly amazing how we have all interpreted the new rules.

At Telcare we welcome the fact that individuals might get more control over how their data is used. We like the idea of regulations that might protect us from identity theft and junk mail.  We agree that explicit consent is the way forward.

For our part we can confirm the following:

We have done our best to be GDPR compliant.

We are registered with the ICO

We have trained our staff and updated our processes.

We do not send our clients spam-like emails, we only contact our customers through legitimate interests, i.e. to carry out our contractual obligations of delivering our service.

If you are a customer and have any questions please feel free to get in touch at helpdesk@telcare.co.uk